About

In very simple terms, we make nice hoodies and t-shirts. But there's a little more to the story than that.... 

THE BRAND FOR FORWARDS!

No Scrum No Win is the ONLY brand for rugby forwards. Our brand is inspired by the set-piece: the scrum, the line-out and the forwards play in general. 

If you play in the forwards, whatever your position: front, second or back row, then you have come to the right place!

AS THEY SAY IN FRANCE: "NO SCRUM, NO WIN"

We are based in Paris, France home of the TOP14 & PROD2 where the scrum is a big part of the game. In fact we first heard the expression "No Scrum No Win" when watching a game and the French commentator quipped "No Scum, no win" in reference to a team getting crushed in the scrum.

FORWARDS ONLY? 

Some people say, "yeah but what about the Backs. Why focus on the forwards only"? Well, we just thought that since over 50% of a rugby team play in the forwards, we figured it was time to honour those good men and women with a brand just for them. But hey, backs can buy our stuff too ! 

OTHER BUSINESS AREAS

The "No Scrum No Win" brand and philosophy can be extended to other rugby related business areas. These might include rugby technical and training equipment, scrum coaching, rugby podcasts etc. Some of these will require teaming up with partners. We have recently extended the brand to the rugby pubs sector with the opening of two NO SCRUM NO WIN - PUBS in Paris. If you are interested in partnering with us, please reach out.

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